Monday, 18 May 2015
Brief 3: Robin Williams Design Boards and Evalutation
This brief was set with Robin Williams in mind and was acting as a means of practicing a minimal approach to design, something which I have at times struggled to grasp over the past three years. Each poster capitalises on one element or scene in each film that is note worthy or vital to the plot, which made most of the films instantly recognisable.
The series remains consistent, due the strict two colours plus white colour scheme, as well as the nature of the illustrations. The type and layout out choices work well with the illustrations, however something that could have been done differently would be to experiment with some more varied illustrations, giving a wider range to choose from. This could have made the series slightly more succinct.
I was not as pleased with the mock ups I made, as I feel that I should have given more thought to context for the designs. In a public setting (tube station and bus stop) they can go fairly unnoticed and almost blend into the background a bit. Giving more thought to the context of where the posters would be presented may have impacted and altered the designs.
Overall, I would have liked to incorporate more variation in the designs to make them jump out at the viewer a bit more. Some of the choices of illustration were quite obvious and more thought could have been given to them. Otherwise, the typeface and layout of each works well collectively and brings them together, while also acting as a reminder of Robin Williams' effect on so many people's childhoods.
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